Carole-Ann Presenting at BBC ’25 — Turn Data into Empathetic Growth Strategies

BBC '25

BBC ’25 is coming soon (June 9-12) and will take place in Phoenix. This annual conference focuses on advancing people, product, data, and knowledge to deliver digital transformation. Learn more about the conference here.

BBC ’25 topics include:

  • How to Leverage AI for Infrastructure, Communication, and Beyond
  • Business Analyst Best Practices
  • Operationalizing Agility

Sparkling Logic at BBC ’25

Carole-Ann Berlioz, Co-Founder and CPO at Sparkling Logic, will be among the leading business rules experts that will be presenting. In “Harness the Hope: Turn Data into Empathetic Growth Strategies,” Carole-Ann will co-present with Naeem Abraham, Senior Director of Product Strategy at C&R Software, to show how to effectively transform overwhelming data into clear, powerful decisions that build customer trust and business growth. Attend their talk on Tuesday (June 10) at 1:30p.

Drawing insights from client projects, Carole-Ann and Naeem will give practical insights on how organizations can harvest the true potential of their data. Learn how to achieve the following:

  • Spot and assist at-risk customers before they leave
  • Uncover the benefits of empathy as a mechanism to client lifetime value
  • Reduce compliance violations by 85% through automated risk screening
  • Turn business users into data-powered decision makers
  • Break down data silos that slow organizations down

Sparkling Logic is also excited to be a sponsor again this year! Come visit us at our booth in the Exhibit Hall to see what’s new in our SMARTS™ Washington release. Also, join us at the Tech Theatre on Wednesday (June 11) at 10:30a. Carole-Ann will present a live demo, “Accelerate Decision Automation with Expert Authoring and GenAI.”

Additional Resources

About Sparkling Logic

Sparkling Logic Inc. is a Silicon Valley-based company dedicated to helping organizations automate and optimize key decisions in daily business operations and customer interactions in a low-code, no-code environment. Our customers include global leaders in financial services, insurance, healthcare, retail, utilities, and IoT.

SMARTS™ by Sparkling Logic is a modern, enterprise-level, application-agnostic, decision-management platform that enables non-technical analysts and SMEs to easily manage business-critical decisions, whether explicit or AI-driven, with minimal IT resources.

See SMARTS™ in Action