Decision Management? Get a Job!

on August 31, 2010
SMARTS™ Data-Powered Decision Management Platform

I believe that Silicon Valley is truly a place of excellence and the impact of this tiny community on the world is completely disproportionate to its size. We are the undisputed leaders of technological change. But with our abundance of talent and resources, we also have the opportunity to be the pioneers of social change and, ultimately, this may be our greatest contribution.
Jeff Skoll

The Silicon Valley is certainly one of the (if not the) most sparkling places for entrepreneurs — technology gets created day in and day out.  That being said, when do you know that a new kind of technology is truly validated?

I remember the days when we collectively turned Business Rules Engines into Business Rules Management Systems…  Oh boy!  It took patience and determination!

Having one customer then a hundred was a gratifying milestone.

Seeing the first Gartner Magic Quadrant or Forrester Wave report felt really good.

Many years ago, when we were yet again trying to push BRMS into the next category: Decision Management, we smiled when someone in the room said “I’ll be happy when large companies start hiring Chief Decision Management Officers”.

That day may not have come yet but it certainly does not feel impossible now that we see on a regular basis ads like this one:

eBay is hiring a Decision Management Manager

I am thrilled about the validation for all of us that worked hard at making it happen.  Like Jeff Skoll, I am also excited by the idea that business innovation can contribute to social change.  Improving Decisions is a practice that could help make the world a better place and we will keep innovating until it happens.

Learn more about Decision Management and Sparkling Logic’s SMARTS™ Data-Powered Decision Manager

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Sparkling Logic Inc. is a Silicon Valley-based company dedicated to helping organizations automate and optimize key decisions in daily business operations and customer interactions in a low-code, no-code environment. Our core product, SMARTS™ Data-Powered Decision Manager, is an all-in-one decision management platform designed for business analysts to quickly automate and continuously optimize complex operational decisions. Learn more by requesting a live demo or free trial today.