INSURANCE
Modernize Policy Administration
Increase agility with SMARTS™ decision management
Key Benefits:
- Implement policy changes and launch new products faster
- Operationalize AI, machine learning, and deep learning models
- Reduce operational costs while delivering a better customer experience
- Improve the quality and consistency of decisions
- Increase flexibility, scalability, and transparency
Manage Complexity with SMARTS™
Legacy Policy Administration Systems Need an Upgrade
Increasing competition, regulatory activity, consumer expectations, and remote workforce is pushing policy administration systems (PAS) to their limits. While PAS have enabled insurance firms to create a single source of truth, automate processes, and manage the entire policy lifecycle, many firms are finding that their system has become too inflexible and costly to maintain. Modifying policy rules often requires significant IT resources, preventing firms from adapting quickly to regulatory changes and capitalizing on new market opportunities. In addition, the underlying code that automates risk and other policy-related decisions are often inaccessible or incomprehensible by the business analysts that manage these decisions. As a result, redundancies and errors accumulate over time.
The SMARTS™ Path to Next-Gen Digital Transformation for Insurance
SMARTS™ is a modern, enterprise-level, application-agnostic, decision-management platform that enables non-technical analysts and SMEs to easily automate, manage, and continuously improve business-critical decisions in daily operations, whether explicit or AI-driven, with minimal IT resources. Whether you’re a startup or established P/C, Life/Annuity, or Health insurance firm, SMARTS™ enables you to strategically augment your PAS through a microservices approach. Quickly start with one application and easily expand into other applications across the organization.
Applications include:
- 1:1 Marketing
- Prescreening
- Quoting
- Fraud Detection
- Rating, Pricing, Underwriting
- Upselling & Cross-Selling
- Commission Calculation
- Claims Processing
- Collections & Recovery
What If You Could Make Policy Changes 5x Faster?
Hong Kang Life Insurance is one of the top national life insurance companies in China that desired to unify and modernize their underwriting and claims systems. Through SMARTS™, they were able to achieve the following:
- Create a global rules management system
- Enable four business analysts to manage of 100% of underwriting rules and nearly 70% of claims rules without IT
- Reduce average application processing time from 1.2 seconds to 50 milliseconds
As a result, they were able to make policy change 5x faster, reduce maintenance costs by 70%, and launch 23 new products in just 6 months!
FEATURED BLOG POSTS
Carole-Ann Presenting at DecisionCAMP 2025 — From AI to Actionable Intelligence Through Real-Life Use Cases
September 1, 2025
Carole-Ann Berlioz, Co-Founder and CPO at Sparkling Logic, will be among the leading business decision services experts that will be presenting at DecisionCAMP 2025. Learn more about the event and her presentation.
What is Automated Decision-Making (ADM)?
This post was updated in March 2026. What is ADM (Automated Decision-Making)? Automated decision-making (ADM) is the process of making decisions without human intervention. Automated decision-making systems often combine data, algorithms, and machines to generate...
Measure Business Performance Before You Launch
From Testing to Measuring In our previous Authoring Business Rules 101 post, we covered writing business rules without writing. With your rules (that have been tested) in place, you're ready for the final step before you publish your rules: measure business...