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Sparkling Logic Powers Onlife Health’s Award-Winning Web Portal


SMARTS Decision Management recommends goals and actions to help participants improve their health.

Sparkling Logic today announced  from BBC 2013 that Onlife Health, a leading national wellness company has deployed a SMARTS decision service as part of their award-winning Onlife Health Portal.   Onlife is a leading provider of wellness management services to business and health plans.   According to the Kaiser Family Foundation, in 2013, seventy-seven percent of employers offering health benefits also offered some form of wellness program.  “As healthcare costs continue to increase for employers, wellness programs have become an important employee benefit, empowering employees to more proactively manage their health,” says Carole-Ann Matignon, Sparkling Logic’s CEO, “ Onlife is a known leader in corporate wellness programs and we are very pleased to be part of their wellness portal.”

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Sparkling Logic Introduces First Test and Learn Support for Decision Management Projects

SMARTS latest release empowers business experts to experiment, measure, and deploy the most effective decisioning strategy.

Sparkling Logic today announced the general availability of the Lisbon release of their SMARTS™ next-generation decision management system. This release is the first decision management offering to provide built-in support for the well-established Champion/Challenger methodology, which is commonly used to evaluate the effectiveness of changes to the organization’s decision logic particularly for marketing and risk decisions involving some degree of uncertainty.

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Sparkling Logic Awarded New Patent for Decision Management

SMARTS RedPen innovation simplifies and accelerates business rule authoring.

Sparkling Logic today announced that it has been awarded a patent by the U.S. Patent and Trademark Office, invention number 8,554,711. The patent, covering Sparkling Logic’s innovative RedPen decision authoring technology, is implemented in its SMARTS Decision Management System. “RedPen dramatically reduces the learning curve and reduces time to production for our customers since business experts are productive immediately, without learning a special rule language or syntax,” says Carole-Ann Matignon, Sparkling Logic’s CEO. “Innovations like our RedPen rule elicitation are what allows SMARTS to expand beyond the niche market of current Decision Management offerings.”

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Next-Generation Insurance Fraud Detection System Built on Sparkling Logic SMARTS

paper workInsuPector addresses problem of increasing fraud loss in Japan.

Sparkling Logic today announced that Blaze Consulting Japan, Inc., Tokyo, Japan, and Smart Logic Solution, Seoul, Korea have jointly developed InsuPector, a solution for insurance fraud detection for the Japanese Market, using Sparkling Logic’s SMARTS decision management platform. Claims leakage, including fraud, accounts for 10 to 16 percent of claim losses. Insurance fraud is a growing problem in Asia where total fraud in the auto insurance industry alone is estimated to be more than 10 billion dollars. “Each year billions of dollars are lost to insurance fraud and as a result customers face increasing rates. Fraud rings are getting more sophisticated and insurance companies need a comprehensive approach to identifying suspicious claims,” says Carole-Ann Matignon, Sparkling Logic CEO. “SMARTS provides an ideal solution by combining business rules and predictive analytics in an integrated offering and we are proud to be a part of the InsuPector solution.”

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Read James Taylor’s Recent Update on SMARTS

James Taylor

July 17, 2013 — James Taylor, one of the leading experts on Decision Management, recently wrote an update on the latest SMARTS release, Kyoto.  James is the CEO and a Principal Consultant of Decision Management Solutions.  He  has written several well-known books on Decision Management and is a regular keynote speaker at conferences.

Read James Taylor’s update to learn more about the new features in SMARTS Kyoto release!

Sparkling Logic Releases Decision Management for Enterprise Projects

kyotoDelivering on the promise of enterprise-wide decision management

Sparkling Logic today announced the general availability of the Kyoto release of their SMARTS™ next-generation decision management system.  This release is focused on simplifying the management of truly complex decision management projects where decision logic is often shared and re-used in multiple decisions or in variations of the same decision.

Many organizations invest in business rule or decision management systems to help them simplify, manage and automate their complex decision logic but most offerings don’t deliver on the promise.  The latest SMARTS release is the only decision management offering to enable true enterprise decision management with support for cascading decision logic, hierarchical tags, cross-project views and updates, and decision repository replication.

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Sparkling Logic Deploys First Cloud Decision Management and Execution Service to NARF Ekstra AS

pintell_profilering-digital-01 1SMARTS Decision Management and Deployment enables Norwegian Accounting Association to provide expert guidance to Norway’s accountants

Sparkling Logic today announced that NARF Ekstra AS, the commercial subsidiary of NARF (Norges Autoriserte Regnskapsføreres Forening) the Norwegian Association of Authorized Accountants, has deployed the first decision management and execution service in the cloud.  NARF Ekstra AS implemented Sparkling Logic SMARTS decision management system to manage and execute decisions for their newly available online guides on the Pintell portal ( for Norwegian accountants.

“Traditionally decision management technology has been limited to organizations with significant IT resources,” says Carole-Ann Matignon, Sparkling Logic CEO.  “By offering SMARTS’ decision management and decision execution in the cloud we are making this technology available to smaller companies.  SMARTS’ offerings are completely out-of-the-box, requiring no customization or installation.  We are very proud to be a part of NARF Ekstra AS’ new portal for accountants.”

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Sparkling Logic Pushes the Limits of Decision Management Testing

johannesburgBusiness experts can now leverage data in a new way to improve decision quality

Sparkling Logic today announced the general availability of Johannesburg, the latest release of their SMARTS™ next-generation decision management system.  This release is focused on improving the business user’s confidence and comfort-level as they author decision logic.  With this latest release, business experts can complement traditional decision testing and verification with a new approach to data validation.  Business experts can document expected data values or ranges of values in the decision management interface, and explore whether their decision logic execution is consistent with their expectations.

“Focusing on business rules in the abstract has made it hard for business experts to sign-off with confidence on decision quality,” said Carole-Ann Matignon, Sparkling Logic CEO.  “This new approach to decision testing, by involving use cases further, remains true to the SMARTS vision: we thrive to create an experience for the business that is practical and effective.”

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