Designed with business analysts in mind

  • Administrate decisions intuitively
  • Automate intelligent customer interactions
  • Orchestrate no-code business apps


Give non-technical users full control over decision management

  • User-friendly interface: author, test, and deploy rules, create predictive models, run experiments and more through point-and-click
  • Expressive language: create rules that are easy to understand
  • Flexible graphical representations: choose how to organize and display rule sets
  • Fully-integrated dashboards: build custom visual reports to measure performance through drag-and-drop

Changing the display of a rule set for a Mobile Rewards Program

Example patient intake form managed by a Dynamic Questionnaire

Managing interactions through a graphical flow. In this example, an applicant will first be asked a series of “Applicant Info” questions.


Manage data collection and improve the customer experience through Dynamic Questionnaires

  • Create responsive customer interactions, including
    • Diagnosing customer issues
    • Determining eligibility and pricing for offers
    • Configuring products and services
  • Organize complex interactions through a graphical flow of pages, questions, and decision logic
  • Easily integrate questionnaires into your front end
  • Ensure customers only see the questions that are relevant to them while you efficiently collect the data you need for decisioning
    • Create a more personalized customer experience
    • Reduce customer friction and online application abandonment
    • Improve decisioning speed and quality


Simplify decision management even further through Business Apps and Orchestrations

  • Build custom no-code interfaces to highlight specific tasks
  • Collaborate with other users to establish step-by-step workflows with no limit on the number of steps

Example unstyled business app used to manage eligibility and risk tiering rules. Users may apply their own logo and CSS styling.

Example orchestration to manage various steps including retrieving/storing external data, generating test data, and configuring the end-user interface.


Conference Highlights: Authoring Business Rules 101

Conference Highlights: Authoring Business Rules 101

Authoring Business Rules 101: How to Efficiently and Effectively Complete Your First Rules Automation Project Authoring Business Rules 101 is for anyone that is ready to embark on a rules automation project but don’t know where to start. While mapping processes and...

Business Apps in Decision Management

Business Apps in Decision Management

What are Business Apps? A business application or business app is a generic term for software or a collection of programs that support business operations. Businesses typically use business apps so that their employees can execute specific tasks more efficiently and...