WEBINAR: TAKE A TOUR OF SPARKLING LOGIC’S SMARTS™ DECISION MANAGER
Our “Decision Management 101” series is designed for business leaders who are unfamiliar with decision management and are currently facing challenges with automation, adaptability, and scalability. In Part 2, we cover how decision management can address business growth challenges.
Collecting data from customers, both internal and external, is a crucial step in the decisioning process and how organizations collect that data can make or break a relationship. SMARTS™ Dynamic Questionnaires enables organizations to tailor the experience to each customer.
SMARTS™ Data-Powered Decision Manager is a low-code, no-code decision management platform, enabling business analysts and non-technical stakeholders to automate and manage operational decisions without IT.
Personalization has always been the holy grail of marketing, advertising, sales, and customer relationship management. So far, two approaches have been used. The most fashionable today uses statistical data to make recommendations, the second oldest but which is...
The purpose of this blog post is to succinctly introduce decision management systems for those who are new to the field. First, I present what decision management is, then the technologies that make it up. I also present where they are used and what they bring to the...