What our customers say about SMARTS

on April 7, 2022

You are about to modernize or develop a new automatic decision-making application, based on data, knowledge, or a combination of both. You wonder whether our SMARTS platform meets your business needs and technical specifications. Nothing is better proof of a product’s superiority than the testimonials of customers. So, we have selected some customers here so you can see why they chose SMARTS as their decision management solution.

Equifax, consumer credit reporting

Equifax is a global data, analytics, and technology company that serves financial institutions, corporations, government agencies, and individuals with enriched data and executable insights. These insights are typically derived from many data sources including financial, telecommunications and utility payments, employment, and income data.

Equifax chose SMARTS as a core part of the Equifax InterConnect platform. Credit and risk analysts, both at Equifax and their customers, can seamlessly import data, capture decision logic, A/B test and analyze how the decisions apply to each transaction, and measure the collective impact of making changes to decisions. Business users and business analysts, both at Equifax and their customers, can autonomously make changes to policy rules.

“SMARTS is at the heart of our InterConnect platform. It has helped us quickly enter an era where the credit process must be smooth, automated and optimized for lenders and consumers. SMARTS’ all-in-one approach to authoring, testing and deploying business rules into a sophisticated yet simple product appealed to us from the start. Since then, we have been very satisfied with the use we make of it on a daily basis” — Deepesh Mohandas, Vice President, Global Product Management, Decisioning Platforms.

Learn more about SMARTS at Equifax.

NICE Actimize, suspicious financial activity monitoring

NICE Actimize is the largest and broadest provider of financial crime, risk, and compliance solutions for regional and global financial institutions, as well as government regulators. Consistently ranked as number one in the space, NICE Actimize experts apply innovative technology to protect institutions and safeguard consumers’ and investors’ assets by identifying financial crime, preventing fraud, and providing regulatory compliance.

Integrated with NICE Actimize’s platform, SMARTS supports financial institution customers by making more rapid decisions on financial crime strategies and providing the ability to view the overall impact across all NICE Actimize analytics. This capability allows X-Sight customers to make more informed decisions while maximizing financial crime coverage and controlling costs.

“This technology partnership delivers our X-Sight customers more rapid development and deployment of financial crime management strategies across the broader NICE Actimize analytics ecosystem” — Craig Costigan, CEO.

Learn more about SMARTS at NICE Actimize.

Percayso Inform, insurance intelligence

Percayso Inform is an insurance intelligence provider whose services go beyond traditional data enrichment, providing unique, real-time solutions at all stages of the insurance lifecycle and delivers unrivaled insight into insurance customers, risk, and fraud.

Powered by SMARTS, Percayso Inform Manager allows insurance providers of all shapes and sizes from start-ups to global insurance businesses across personal and commercial lines to build, adapt and optimize their own data enrichment, rating, and intelligence strategies dynamically and intuitively. It enables high volume data ingestion, rules configuration, operational and strategic decision management as well as a string of valuable features such as reporting, dashboards, champion challenger, data manipulation and more.

“Sparkling Logic stood out from the crowd. The functionality, configurability and ease of use of SMARTS ticked all our boxes but what really impressed us was the genuine desire by their team to create a true partnership and build a foundation from which we could both grow together” — Richard Tomlinson, Managing Director.

Learn more about SMARTS at Percayso Inform.

Enova Decisions, data analytics and decision management

Enova Decisions is an analytics and decision management technology company that was formed in 2016 to enable businesses to automate and optimize operational decisions through data, AI, and the cloud- in real-time and at scale.

“Leveraging technologies like Sparkling Logic in our cloud service allows our clients to oversee the fine details of the decision algorithm without feeling overburdened by the complexity of what they’re designing” — Sean Naismith, Head of Analytics Services at the time.

Learn more about SMARTS at Enova Decisions.

LTCG, insurance business processing

LTCG is a leading provider of business process outsourcing for the insurance industry. The largest insurers rely on our unparalleled expertise to help manage their complex long-term care portfolios and maximize financial performance.

LTCG evaluated tool and platform options and selected SMARTS as the decision engine for their claims adjudication system. They developed and implemented the new system and have since extended their use of SMARTS to support additional business processes.

“Thanks to SMARTS, we were able to discover, test, and deploy automated claims decision logic in under six months” — Kyle Korzenowski, CIO at the time.

Learn more about SMARTS at LTCG.

ABT, power management

ABT Power Management, now part of Concentric, furnishes, engineers, installs, and services industrial batteries and charging systems and is a recognized industry leader in material handling power management.

“Now, using SMARTS, we have achieved near real time analysis of this [sensor] data and are able to respond immediately to conditions that need attention. SMARTS’ interface is easy and intuitive enough to allow our engineering staff to create and maintain the rules themselves” — Mike Shemancik, CIO at the time.

Learn more about SMARTS at ABT.

First Rate, wealth management

First Rate is the UK’s largest supplier of foreign currency and a top 5 currency wholesaler globally. They are one of the foremost FX experts in the industry, with a multi-billion-pound wholesale business and over 10 years’ trusted experience providing tailor-made travel money solutions for companies in the finance, travel, and retail sectors.

“We chose SMARTS for its comprehensive decision management environment with out-of-the-box integration of business rules, and predictive analytics, and focus on decision improvement” — Nick Collins, Head of Business Solutions at the time.

Learn more about SMARTS at First Rate.

Onlife Health, patient-centric care management

Onlife Health, a GuideWell company, brings simplicity to population health and wellness, connecting and integrating people, technology, and benefit design through a user-friendly engagement platform, guiding members on the “next right thing to do” in their healthcare journey.

“We are able to easily change our decisions as business needs dictate and deploy these changes without going through the full software change process.” — David Jarmoluk, Vice President of Enterprise Solutions at the time.

Learn more about SMARTS at Onlife Health.

Do you want to learn more or test SMARTS yourself? Just contact us or request a free trial.

(For fun), learn what Bing Chat had to say about Sparkling Logic!

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Sparkling Logic Inc. is a Silicon Valley-based company dedicated to helping organizations automate and optimize key decisions in daily business operations and customer interactions in a low-code, no-code environment. Our core product, SMARTS™ Data-Powered Decision Manager, is an all-in-one decision management platform designed for business analysts to quickly automate and continuously optimize complex operational decisions. Learn more by requesting a live demo or free trial today.